College and University Instructor Resources for Teaching E-Commerce Strategies
Any institution that has a digital marketing program should be teaching e-commerce strategies to students. E-commerce marketing is a major revenue stream for companies all over the world, and students interested in pursuing a career in marketing will need to be savvy in the use…
Why College & University Students Need to Learn WordPress Before Entering the Workforce
If your college is offering any kind of digital marketing course, whether it focuses on web design, content writing, or anything in between, it is essential to teach students the basics of WordPress. Whatever aspect of digital marketing they wish to focus on, WordPress is…
Why More College Instructors are Teaching E-commerce Classes With Shopify Elements
Learning Shopify gives students a distinct advantage when they enter the workforce. Many employers are looking for team members that are already comfortable with Shopify, so learning this platform will help students land jobs and prepare them for something they’ll likely be using regularly at…
Top 10 Tips to Improve Your Digital Marketing Lesson Plans
Wondering how to improve your school’s digital marketing courses? Integrate these top 10 tips into your lesson plans. 1. Use Clear Language It’s easy to start using technical language when teaching digital marketing, but remember that your students are new to this and need…
How to Teach Website Design and Strategy to Your Students
Web design is a complex skill to learn, and teaching it to students new to the concept can be difficult. Here are our best tips on how to introduce students to the concept of web design effectively. Show the Good–and the Bad To emphasize…
How to Teach SEO to Your Students
SEO knowledge is essential for anyone working in digital marketing, web development, or for those who want to run any kind of business and have a successful online presence. The following strategies make it easy to effectively teach SEO to high-school, college, and university students…
New Release – Strategic Web Design and e-Commerce
Released: September 2021. We are very excited to announce Mujo’s new textbook release – Strategic Web Design and e-Commerce. We would like to thank all our contributing professors, department chairs, instructors, teachers, authors, students, staff, consultants, and agency partners, who rolled up their sleeves…
How to Choose the Best Social Media Platforms
The Best Social Media Platforms for Your Business You want to promote your business online. Yet, there are so many social media platforms to choose from. How do you know which ones are the best marketing channels for you? In this post, we’re going to…
Why Should You Choose a Digital Marketing Career?
A Digital Marketing Career is Rewarding Are you a creative person looking for a fulfilling outlet for your talents? Do you enjoy writing, graphic design, video production, and more? Then, digital marketing may be the right career choice for you. All the effort you expend…
