How to Teach Social Media Marketing to Your Students
Encourage Experimentation on Personal Accounts Personal social media accounts are a great place for aspiring social media marketers to try out new ideas or marketing strategies in a low-stakes, fun environment. Teach your students to experiment with different types of content on their personal accounts…
How Digital Marketing Curriculum Will Help Your Students Get Jobs
Teaching digital marketing courses to students is one of the best ways to prepare them for the work world. While most course subjects are only relevant to certain fields, digital marketing is universally useful for students intending to pursue any career, and employers are more…
How to Teach Website Design and Strategy to Your Students
Web design is a complex skill to learn, and teaching it to students new to the concept can be difficult. Here are our best tips on how to introduce students to the concept of web design effectively. Show the Good–and the Bad To emphasize…
How to Teach SEO to Your Students
SEO knowledge is essential for anyone working in digital marketing, web development, or for those who want to run any kind of business and have a successful online presence. The following strategies make it easy to effectively teach SEO to high-school, college, and university students…
Best Online Writing Lesson Plans
When building your lesson plans for teaching an online writing course, make sure that you include these elements in order to keep students engaged and help them build the skills that they will need as content writers in the digital space. Highlight the Differences Between…
Top 10 Digital Marketing Teacher Manuals
Are you a professor, college instructor, or high-school teacher looking for resources to help you teach digital marketing in a more effective way? There are plenty of great sources of information out there. Here are 10 books that make for great digital marketing teacher manuals,…
Best Digital Marketing Teacher Manuals For Colleges
Most colleges these days see the value in providing their students with an education in digital marketing. Digital marketing is an essential skill for young people pursuing careers in any field, whether they want to be artists or performers who require a good online presence,…
Social Media Saves Lives
Last month, we published a blog post examining the question, “Is Social Media Good or Bad?” One of the arguments in favor of social media is that it helps people make connections. Sometimes, those connections can help you get a job. Sometimes, they’ll give you…
Terry O’Reilly Shares Marketing Wisdom
Terry O’Reilly is a veteran marketer, award-winning radio personality, and compelling storyteller. Audiences worldwide have seen his ads for companies like Volkswagen, Goodyear Tires, and Tim Hortons. They have listened to his podcast, Under the Influence. They’ve read his books, The Age of Persuasion: How Marketing…
