Released: April 2022. We are very excited to announce Mujo’s new textbook release – Pay-Per-Click Advertising.


We would like to thank all our contributing professors, department chairs, instructors, teachers, authors, students, staff, consultants, and agency partners, who rolled up their sleeves and helped in the publication of this text. Without them all, we would not have made it across the finish line.


All businesses know the importance of being a part of this online network, and as such, need people who know how to use the online advertising channels to their best advantage.

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