Mujo's Digital Marketing Textbooks and Curriculum
Written by current professionals in the digital marketing world, your institution and students will have access to the latest in digital marketing techniques. Each textbook is designed with educators in mind. Comprehensive lesson plans and sample questions make it the perfect resource to supplement your lectures.
This curriculum introduces students to the current best practices and foundation of digital marketing and branding. In addition, students will also learn the best tools to properly navigate SEO, PPC, Email Marketing, and much more.
Focusing on the WordPress platform, this curriculum teaches website design & ment through advancing students' knowledge with hands-on experience while learning how websites actually work through by building one from scratch.
This curriculum covers all social media platforms, and how marketers can incorporate them in digital strategies. We break down the three ways to use social media allowing for better-designed campaigns that generate more leads.
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