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Marketing Automation (Student Edition)

$160.00

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SKU: MA Category:

Product Description

40 Hours of Curriculum

This curriculum takes an in-depth look at analytics, CRM, lead management, and conversion. The textbook examines the importance of data in managing and growing a business. Generating traffic from a website is crucial, but converting traffic into clients and sales is the goal. Students gain a solid foundation when it comes to setting up these systems that track and convert sales.

Additional information

Available In

Softcover Textbook, Electronic Delivery (VitalSource), Electronic Delivery (Texidium)

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