Description
Title: Creating Digital Media Content
Publisher: Mujo Learning Systems
Grades: 9-12
Subject: CTE
Includes Customizable Slides, Chapter Quizzes, Exams, Lesson Plans, Projects, Bell Ringers, Case Studies and other supplemental material.
Title: Creating Digital Media Content
Publisher: Mujo Learning Systems
Grades: 9-12
Subject: CTE
| Book Format | Electronic – Vital Source, Soft Copy Printed |
|---|---|
| Discipline | Digital Marketing, Marketing |
| Textbook Edition | For High School Teachers (Resource Cloud & Manual), For High School Teachers (Student Textbook) |
| Subject | Creating Digital Media Content, General Digital Marketing, Marketing, Social Media & Content Creation |
Mujo’s Creating Digital Media Content textbook for high school students offers a comprehensive curriculum that equips students with the skills to produce SEO-compliant content for the digital landscape. Written by industry professionals, this textbook explores the collaborative process of creating compelling copy, including brainstorming, drafting, and editing, while focusing on the unique aspects of writing for the web. Students will learn the detailed approach to demonstrate the distinct differences in writing for various online platforms, such as webpages, social media, blogging, YouTube, and email marketing. The curriculum emphasizes the importance of SEO and provides strategies for optimizing content to improve visibility and reach. By the end of the course, students will have a comprehensive understanding of writing for the online media and possess the necessary skills to develop engaging and SEO-friendly content.
Help your students write for the real world of digital media. This Teacher Manual is your complete instructional companion to the Creating Digital Media Content student textbook, providing a professionally developed curriculum that is ready to use from the very first class.
Written by industry professionals, this textbook explores the collaborative process of creating compelling copy, including brainstorming, drafting, and editing, while focusing on the unique aspects of writing for the web. The Teacher Manual guides educators through every unit so students come away with practical, career-ready skills.
The curriculum spans eight chapters: Writing Principles for Digital Media, Strategic Content Structure, Digital Media Writing and Collaboration, Write for Websites and SEO, Write for Online Advertising, Write for Email Marketing, Write for Web Video, and Cross-Channel Continuity.
The Teacher Manual provides full instructional support across every unit, including:
With this manual guiding your instruction, students will:
Mujo’s Creating Digital Media Content Teacher Resource Cloud gives high school instructors everything they need to teach with confidence. Each package includes an electronic teacher manual, chapter quizzes, learning outcomes, projects with grading rubrics, case studies, customizable PowerPoint presentations, bell ringers, minute-by-minute lesson plans, and hours of supplemental materials, all in one place. The Resource Cloud also integrates directly with your existing LMS, making it easy to fit seamlessly into your current classroom setup.
Designed with busy educators in mind, the Resource Cloud makes course delivery effortless. Instructors can simply follow the ready-to-teach creating digital media content lesson plans, spending just a few minutes of prep the day before class to walk in fully prepared.
Volume-based pricing and learning outcomes matching are available for schools and districts.
Ch 1 Writing Principles for Digital Media
Ch 2 Strategic Content Structure
Ch 3 Digital Media Writing and Collaboration
Ch 4 Write for Websites and SEO
Ch 5 Write for Online Advertising
Ch 6 Write for Email Marketing
Ch 7 Write for Web Video and Social Media
Ch 8 Cross-channel Continuity