Description
Title: Social Media Marketing
Publisher: Mujo Learning Systems
Grades: 9-12
Subject: CTE
Includes Customizable Slides, Chapter Quizzes, Exams, Lesson Plans, Projects, Bell Ringers, Case Studies and other supplemental material.
Title: Social Media Marketing
Publisher: Mujo Learning Systems
Grades: 9-12
Subject: CTE
| Book Format | Electronic – Vital Source, Soft Copy Printed |
|---|---|
| Discipline | Digital Marketing |
| Textbook Edition | For High School Teachers (Resource Cloud & Manual), For High School Teachers (Student Textbook) |
| Subject | General Digital Marketing, Social Media & Content Creation |
Mujo’s Social Media Marketing textbook for high school students offers a comprehensive curriculum that combines theoretical foundations with practical applications. This curriculum takes students through all three ways to use each major social media platform, including Facebook, X, Instagram, LinkedIn, TikTok, YouTube, and more, for personal use, business purposes, and advertising. Students will gain a deep understanding of the core elements necessary to develop a successful social media marketing strategy. With valuable insights provided by industry experts, the textbook equips students with key understandings of how businesses leverage social media to drive growth. By exploring the multifaceted nature of social media platforms and their strategic integration, students will develop the skills to navigate the dynamic landscape of social media marketing and create impactful campaigns that deliver tangible results.
Take the complexity out of teaching social media marketing. This Teacher Manual is your complete instructional companion to the Social Media Marketing student textbook, giving you a structured, professionally developed curriculum that is ready to use from the very first class.
Written by agency professionals with 30+ years of industry experience, the manual reflects how social media marketing is actually practiced in the real world, giving your students an education that is current, practical, and career-relevant.
The curriculum takes students through all three ways to use each major social media platform, including Facebook, X, TikTok, Instagram, LinkedIn, YouTube, and more, for personal use, business purposes, and advertising. The Teacher Manual provides full instructional support across every unit, including:
What Your Students Will Learn
With this manual guiding your instruction, students will:
Mujo’s Social Media Marketing Teacher Resource Cloud gives high school instructors everything they need to teach with confidence. Each package includes an electronic teacher manual, chapter quizzes, learning outcomes, projects with grading rubrics, case studies, customizable PowerPoint presentations, bell ringers, minute-by-minute lesson plans, and hours of supplemental materials, all in one place. The Resource Cloud also integrates directly with your existing LMS, making it easy to fit seamlessly into your current classroom setup.
Designed with busy educators in mind, the Resource Cloud makes course delivery effortless. Instructors can simply follow the ready-to-teach social media marketing lesson plans, spending just a few minutes of prep the day before class to walk in fully prepared.
Volume-based pricing and learning outcomes matching are available for schools and districts.
Ch 1 Social Media Marketing Fundamentals
Ch 2 Facebook Marketing Strategies
Ch 3 YouTube Marketing Strategies
Ch 4 Instagram Marketing Strategies
Ch 5 TikTok Marketing Strategies
Ch 6 X Marketing Strategies
Ch 7 Influencers and Additional Channels
Ch 8 Social Media Management