Social Media Marketing Textbook & Courseware

Student Textbooks

E-Book Features

  • Most affordable option for students
  • Integrates directly with your LMS
  • Read-aloud, note-taking & highlighting tools
  • Free VitalSource Bookshelf App — offline & mobile access

FEATURES COMING SOON

  • Bookshelf+ — AI-powered study partner built into the eBook
  • CoachMe — AI-powered formative practice (multiple choice, fill-in-the-blank & matching)
Format
Price / copy
Qty
Subtotal
1 Year eBook Digital access via VitalSource or Kortext. ISBN13: 9781998671304
$59.00
3 Year eBook Digital access via VitalSource or Kortext. ISBN13: 9781998671304
$119.00
6 Year eBook Digital access via VitalSource or Kortext. ISBN13: 9781998671304
$199.00
Printed Textbook ISBN13: 9781998671311
$158.00

Student Subtotal

Teacher Resource Cloud & Teacher Manual

Includes Customizable Slides, Chapter Quizzes, Exams, Lesson Plans, Projects, Bell Ringers, Case Studies and other supplemental material.

Format
Price
Qty
Subtotal
1 Year eBook & Teacher Resource Cloud 1 free per 15 students Digital access via VitalSource or Kortext. ISBN13: 9781998671281
$398.00

Teacher Resource Subtotal

Description

Title: Social Media Marketing

Publisher: Mujo Learning Systems

Grades: 9-12

Subject: CTE

Additional information

Book Format

Electronic – Vital Source, Soft Copy Printed

Discipline

Digital Marketing

Textbook Edition

For High School Teachers (Resource Cloud & Manual), For High School Teachers (Student Textbook)

Subject

General Digital Marketing, Social Media & Content Creation

Textbook Details

Mujo’s Social Media Marketing textbook for high school students offers a comprehensive curriculum that combines theoretical foundations with practical applications. This curriculum takes students through all three ways to use each major social media platform, including Facebook, X, Instagram, LinkedIn, TikTok, YouTube, and more, for personal use, business purposes, and advertising. Students will gain a deep understanding of the core elements necessary to develop a successful social media marketing strategy. With valuable insights provided by industry experts, the textbook equips students with key understandings of how businesses leverage social media to drive growth. By exploring the multifaceted nature of social media platforms and their strategic integration, students will develop the skills to navigate the dynamic landscape of social media marketing and create impactful campaigns that deliver tangible results.

Social Media Marketing Teacher Manual

Take the complexity out of teaching social media marketing. This Teacher Manual is your complete instructional companion to the Social Media Marketing student textbook, giving you a structured, professionally developed curriculum that is ready to use from the very first class.

Written by agency professionals with 30+ years of industry experience, the manual reflects how social media marketing is actually practiced in the real world, giving your students an education that is current, practical, and career-relevant.

The curriculum takes students through all three ways to use each major social media platform, including Facebook, X, TikTok, Instagram, LinkedIn, YouTube, and more, for personal use, business purposes, and advertising. The Teacher Manual provides full instructional support across every unit, including:

  • Structured lesson plans for every chapter, so you always know what to teach and how
  • Assignments and activities that put real-world social media strategy into students’ hands
  • Quizzes and exams with answer keys, ready to distribute
  • Supplemental materials to reinforce learning or support students who need more practice

What Your Students Will Learn

With this manual guiding your instruction, students will:

  • Gain a deep understanding of the core elements necessary to develop a successful social media marketing strategy
  • Learn how businesses leverage social media to drive growth
  • Develop the skills to navigate the dynamic landscape of social media marketing and create impactful campaigns that deliver tangible results

Social Media Marketing Teacher Resource Cloud

Mujo’s Social Media Marketing Teacher Resource Cloud gives high school instructors everything they need to teach with confidence. Each package includes an electronic teacher manual, chapter quizzes, learning outcomes, projects with grading rubrics, case studies, customizable PowerPoint presentations, bell ringers, minute-by-minute lesson plans, and hours of supplemental materials, all in one place. The Resource Cloud also integrates directly with your existing LMS, making it easy to fit seamlessly into your current classroom setup.

Designed with busy educators in mind, the Resource Cloud makes course delivery effortless. Instructors can simply follow the ready-to-teach social media marketing lesson plans, spending just a few minutes of prep the day before class to walk in fully prepared.

District and School Pricing Available

Volume-based pricing and learning outcomes matching are available for schools and districts.

–> Contact Your Rep

–> Apply for Discount Pricing

Table of Contents

Social Media Marketing Textbook Table of Contents

Ch 1 Social Media Marketing Fundamentals

Ch 2 Facebook Marketing Strategies

Ch 3 YouTube Marketing Strategies

Ch 4 Instagram Marketing Strategies

Ch 5 TikTok Marketing Strategies

Ch 6 X Marketing Strategies

Ch 7 Influencers and Additional Channels

Ch 8 Social Media Management

 

Teacher Resource Cloud Content

Teacher Resource Cloud Includes:

  • Customizable Powerpoint Slides
  • Chapter Quizzes
  • Tests & Exams
  • Automated Grading
  • Bell Ringers
  • Minute by Minute Lesson Plans
  • Self-Grading Evaluation tools
  • Assignments
  • Answer Keys
  • Hands-On Projects
  • Case Studies
  • Learning Outcomes / Syllabus
  • Supplemental Content
  • LMS integration

Fulfillment Details & Licensing

Fulfillment Details:

  1. Electronic Books: Our e-books are always up to date. You will receive the latest VitalSource code for redeeming your electronic book(s) at www.vitalsource.com. Detailed instructions on how to redeem your code can be found here.
  2. Physical Books: Our physical books usually take 1-2 weeks to arrive. If you need a rush on the order please let our team know via email at admin@mujo.com.
  3. Institutional and State Purchases: If you are making an institutional or state-approved purchase, enter your provided discount code at the checkout. The applicable discounts will be automatically applied to your order. Contact your rep if you don’t have a code.

Licensing Requirement:

  • Standard Policy: Our licensing agreement mandates that you purchase one book for each student in your class.
  • Exception for Equity and Inclusion Schools: Schools classified as ‘equity and inclusion’ with limited or no funding may qualify for a “temporary” exemption from this requirement. Although not the preferred method for optimal student learning, these schools have the option to purchase the teacher resource cloud along with the teacher manual as an alternative to individual student books.

How to Request for Equity and Inclusion Schools:

  • Placing Your Order: When ordering this teacher resource cloud and courseware “add” the corresponding teacher manual to your cart, please indicate during the checkout process under “Notes” that you are representing a school with limited or no funding.
  • Order Review and Approval Process:
    1. Eligibility Confirmation: After placing your order, we will conduct a review to verify if your school qualifies for the equity and inclusion exception.
    2. Approval and Order Processing: If your school meets the eligibility criteria, your order will be approved and processed automatically.
    3. Non-Approval and Cancellation: In cases where your request is not approved, we will notify you promptly. Following this, your invoice will be cancelled, and any charges that were made will be immediately reversed.

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