Digital Marketing Curriculum for Higher Education

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Turnkey Digital Marketing Curriculum

“If you’re looking to augment, update, or launch digital marketing courses, Mujo’s comprehensive turnkey digital marketing curriculum is the ideal solution tailored for colleges and universities. Our extensive offering includes over 1000 hours of instructor-led content, seamlessly integrating into both in-person and online teaching formats. Enhance your existing degree, diploma, or certificate programs, or establish a standalone course with our diverse range of textbook titles and curriculum materials. Additionally, our curriculum is compatible with dual enrollment partnerships.” – Shawn Moore, President & CEO.

Our easy-to-implement solution includes:

Teacher Resource Cloud and Courseware

Mujo’s Teacher Resource Cloud allows you to access all your resources in one place. This includes access to:

Powerpoint Slides
Midterms and Final Exams
Videos
Lesson Plans
Self-Grading Evaluation tools
Assignments
Hands-On Projects
Learning Outcomes / Syllabus

These resources make implementing this curriculum quick and easy while allowing customization to meet your needs.

Up-to-date Content

Our content is regularly reviewed and updated by subject matter experts and professionals in the field of digital marketing. This means that students are receiving up-to-date insights and best practices to prepare them for a successful career in the industry.

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Continually Updated Textbooks

Continually Updated Digital Marketing Textbooks for Higher Education

With Up-to-date Resources and Courseware

With Up-to-date Resources on All Devices

Hands-on Projects

Our projects and activities give students practical experience with authentic platforms, rather than simulations.

Hands-on projects with Google Analytics 4

Experiential Learning

Mujo embraces the full scope of digital marketing tools and platforms, giving students the practical experience they need to start their career.

Accessibility

Students can access books and other content on any device. Our content is optimized for screen readers to improve its accessibility for visually impaired students.

Preparing Students for the Workforce

Gainful Employment

Our curriculum empowers students to fulfil their educational aspirations, pursue their entrepreneurial goals, and prepare themselves for immediate job openings in the digital marketing industry.

Full LMS Integration

Our LMS integration resources allow students to seamlessly access course materials, track progress, and engage in interactive learning activities.

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Using our turnkey solutions, whether you are updating your existing program or implementing a new diploma program, certificate, or concentration, it can literally be done in minutes.

Collage of book covers for Full Diploma Program (800–1000 hours)

Collage of book covers for 9 Course Certificate (400–600 hours)

Collage of book covers for 6 Course Concentration (250–400 hours)

Build Your Own

Explore our diverse range of textbooks to find the courses that align with your needs. Once you find a textbook that piques your interest, simply request an examination copy to learn more.

Quick and Easy Implementation

With our turnkey solution, setting up a course can be accomplished in minutes. We provide instructors with lesson plans, presentation slides, and detailed notes for delivering lessons and guiding students through activities. Our content is developed with and reviewed by industry experts, meaning instructors do not need to be digital marketing experts to provide students high quality digital marketing education.

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manual examination copies?

Yes, I Would Like Examination Copies

We can easily match learning
outcomes (SLOs) with your syllabus.

Learn More About Our SLOs

Ready to talk to us and learn more
about our content and curriculum?

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5 STAR RATINGS ON GOOGLE – What Our Customers Are Saying

Since 2016, I've collaborated with Mujo Learning Systems to shape our college's digital marketing curriculum, benefiting from their engaging courseware with hands-on activities and case studies. Our instructors confidently teach current industry concepts, ensuring students graduate with job-ready skills for high-demand careers. Simpson University aims to enroll 60 or more students annually through this program, and I wholeheartedly recommend Mujo's digital marketing resources to any post-secondary institution.

Since 2015, I've collaborated with Mujo Learning Systems to shape our college's digital marketing curriculum, benefiting from their engaging courseware and hands-on approach. Our instructors confidently teach current industry concepts, ensuring students graduate with job-ready skills for high-demand careers. I enthusiastically recommend Mujo's digital marketing resources to any post-secondary institution seeking quality materials.

Last quarter, I introduced Mujo's courses – Digital Marketing Fundamentals, Strategic Web Design, and Social Media Marketing Strategies – to my business students. The well-structured material, abundant practical examples, and relevant links made teaching effortless. I highly recommend this instruction for its modern business relevance; a student even secured a job after building a website in the course.

As a top career-training provider in Canada, CDI College offers market-driven programs spanning various fields. Mujo's user-friendly courseware, featuring engaging activities and step-by-step guides, has not only reduced prep time but also excited students. With over 35 students taught at two campuses, around 20 are now applying Mujo's Social Media Strategies and Digital Marketing Fundamentals knowledge in their careers, providing a competitive edge in the workforce.

Mujo Learning Systems full suite of resources from Digital Marketing Fundamentals, Social Media Marketing Strategies, Strategic Web Design, to Search Engine Optimization textbooks have been valuable tools for my undergraduate and graduate Marketing students in universities and colleges across Canada. The practical application of Digital Marketing concepts to local organizations, Case Studies, and video tutorials provided by Mujo Learning Systems are highly relevant educational material.

Our Vision

To lead, educate, and inspire educators and students, by empowering them with the most current, relevant, and engaging digital marketing content that can be experienced anytime, anywhere, on any device.

Our Mission

To help instructors advance their student’s career pathways, land high paying jobs, or start their own businesses by providing content, processes, and tools that professionals are using in the field today.