User Interface/User Experience Design Textbook

$139.00

Description

Mujo’s higher education Customer Experience Design textbook provides students with the foundational knowledge and skills for a career in CX design. Through this textbook, students will learn how to design, implement, and optimize compelling customer experiences in both online and offline contexts.

ISBN: 9781998671175

Additional information

Discipline

Digital Marketing

Textbook Edition

For Post-Secondary Students

Subject

Web Design & e-Commerce

Table of Contents

Ch 1 Introduction to UX/UI
Ch 2 Users and Personas
Ch 3 Principles of Design
Ch 4 Information Architecture
Ch 5 Visual Design
Ch 6 Interactive Design
Ch 7 Testing, Analytics, and Optimization
Ch 8 Careers in UX/UI Design

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