Texas CTE entered the state instructional materials review for the first time in IMRA Cycle 2026. Mujo submitted two Texas Edition titles: one for the Marketing course, one for Entrepreneurship I. Both are written to the TEKS, delivered digitally or physically, and designed around the way marketing and business work is actually done now — with AI in the room. Start where you are:
I'm a CTE director or instructional materials coordinator.
Understand which funding streams can pay for CTE materials, what changed with IMRA, and how the numbers work for a district your size.
I'm a marketing or entrepreneurship teacher.
Get into the actual course. Request an instructor sample access code and look at the lessons, the projects, and the teacher materials yourself.
I'm at an Education Service Center.
We’ll come present to your region on what IMRA approval means for CTE — the funding mechanics, the timeline, the whole landscape, not just a product pitch.
The two Texas Edition titles
Mujo Foundations of Marketing (Texas Edition)
For the Marketing course. Covers the full TEKS, with project work students can take into DECA competition.
Mujo Entrepreneurship Fundamentals: In An AI World (Texas Edition)
For Entrepreneurship I with 100% TEKS alignment. Students build and pitch a venture end to end, using AI for research, validation, and go-to-market the way a founder would in 2026.
What comes with both
- Teacher Resource Cloud — pacing guides, slides, bell ringers, chapter quizzes & exams, answer keys, rubrics, case studies, projects, family guides, and the Teacher Implementation Guide, all in one place
- LMS delivery — integration directly into your existing LMS
- TEKS correlation documents — SLO-level alignment you can hand to a curriculum director without reformatting
- Implementation support — live onboarding for adopting districts, and a person who answers
Why schools choose Mujo
We are not the biggest publisher in this category, and we do not try to compete on catalog size. We build for a narrow set of pathways — marketing, business, entrepreneurship, AI, and web design — and we update them on the cadence those fields actually move at. When a teacher emails us, the reply comes from someone who worked on the course.
See it for yourself. Instructor sample access codes are free, come with no sales call attached, and open the full course.
Both titles were submitted for review in IMRA Cycle 2026. Final State Board of Education action is expected in November 2026, with approved materials available to order in EMAT for the 2027–28 school year. View Mujo’s preliminary IMRA reports:
Entrepreneurship Fundamentals: In An AI World (Texas Edition) IMRA Report
