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Big Data Analytics And Reporting (BDAR)
CRM Marketing Automation (CRMMA)
Digital Marketing Fundamentals (DMF)
New Releases and Textbook Updates
Pay Per Click Advertising (PPCA)
Principles Of Marketing (POM)
Search Engine Optimization Marketing (SEOM)
Social Media Marketing
Social Media Marketing Strategies (SMMS)
Strategic Web Design and eCommerce (SWDE)
Teaching Tips And Resources
Writing Digital Media Content (WDMC)
Why Include Big Data Analytics & Reporting in Your School’s Curriculum?
Incorporating big data analytics and reporting in your university or college’s digital marketing curriculum offers many benefits…
College and University Instructor Resources for Teaching E-Commerce Strategies
Any institution that has a digital marketing program should be teaching e-commerce strategies to students. E-commerce marketing…
The Most Important Big Data Analytics Skills for Higher Ed Students in 2023
Big data analytics and reporting is a crucial part of digital marketing and should be taught at…
How to Make Digital Marketing Easier to Teach for College Instructors and University Professors
Making teaching easier on instructors not only helps improve their wellbeing and job satisfaction, it also reduces…
Social Media Marketing Lesson Planning for College Instructors & University Professors Made Simple
If you run a higher education institution such as a college or university, you are constantly looking…
New Release – Principles of Marketing
Upcoming Release: January 2023. We are very excited to announce Mujo’s new upcoming textbook release - Principles…
Simple Big Data Resources to Help College Instructors Teach Analytics More Effectively
The best digital marketing programs include detailed lessons on big data analytics. Big data is any data…
What College and University Students are Looking for in Digital Marketing Courses
Practical, Hands-on Experience When it comes to digital marketing, students often learn best by doing. Students will…
What is the Value of Offering a College or University Digital Marketing Program?
Offering a digital marketing program can benefit your college or university in a myriad of ways. Here’s…
5 Ways to Help Your College Instructors Save Time
Make Lesson Planning Easier Lesson planning can be very time-consuming and labor-intensive, and instructors often need a…
The Best CRM and Marketing Automation Lesson Plans for Colleges & Universities
More and more educational institutions, from high schools to technical colleges to universities, are including CRM and…
Why College & University Students Need to Learn WordPress Before Entering the Workforce
If your college is offering any kind of digital marketing course, whether it focuses on web design,…