Mujo Learning’s Foundations of Marketing curriculum has been officially approved for the 2025–2026 Florida High School Career and Technical Education (CTE) Instructional Materials Adoption.
This approval allows Florida school districts to adopt Foundations of Marketing as an authorized instructional resource aligned with Florida’s CTE standards and workforce readiness goals.
What This Means for Florida School Districts
Being included in the Florida Department of Education’s approved instructional materials list means:
Mujo’s Foundations of Marketing is built specifically for high school learners and Career & Technical Education programs.

Standards-aligned instructional content
Assessments & formative evaluations
Teacher resource cloud
In-person, Hybrid or asynchronous delivery
Ready to use PowerPoint slides
LMS Integration
Built for Florida High School CTE Classrooms.
The program is ideal for:
High School Marketing Programs
Business & Entrepreneurship Pathways
CTE Career Academies
College & Career Readiness Initiatives
Foundations of Marketing Florida Curriculum
Foundations of Marketing is a comprehensive, high school-level marketing textbook designed to prepare students for careers in:
- Digital Marketing
- Entrepreneurship
- Business Administration
- Advertising & Brand Strategy
- Marketing Analytics
- Social Media & Content Strategy
Core Topics Include:
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Marketing fundamentals & strategy
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Consumer behavior
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Branding & positioning
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Pricing and value modeling
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Market research & Analysis
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Digital marketing principles
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Analytics & performance measurement
The curriculum balances academic rigor with real-world application, ensuring students gain practical, workforce-ready skills.
Frequently Asked Questions (FAQ)
Is Foundations of Marketing approved by the Florida Department of Education?
Yes. It is officially approved for the 2025–2026 Florida High School CTE Instructional Materials Adoption. See the full list of approved curriculum here: https://www.fldoe.org/file/5574/2526-CTE-IMAL-022726.pdf
Can districts use instructional materials funds?
Yes. As an approved resource, districts may use eligible instructional materials funding for adoption.
Is the textbook digital or print?
Mujo offers both print & digital versions.
Does it align with Florida CTE Marketing standards?
Yes. The curriculum supports Florida’s CTE Marketing pathway competencies and workforce readiness objectives.
Where do I find district pricing?
Contact your rep today to learn more about the Florida pricing.
Florida CTE Marketing Curriculum: Approved & Ready for 2025–2026
If your district is reviewing instructional materials for the upcoming adoption cycle, Foundations of Marketing is ready for implementation.
Prepare Florida students for the future of marketing.

