Website and e-Commerce Strategy Textbook For High School Students (Includes Web Hosting)



This Website and e-Commerce Strategy student textbook offers a comprehensive introduction to the dynamic field of website creation. Designed for high school students, the textbook provides a fully developed web design course that focuses on using WordPress and advances students’ knowledge by teaching them how websites work and which platforms to utilize. The curriculum explores the importance of technology choices in website development and equips students with a general understanding of analytics. Throughout the course, students will have hands-on experience building their own fully functional lead generation and e-commerce website. With a strong emphasis on practical application, this textbook empowers students to become proficient in website creation and lays the foundation for a successful career in the field.

Important Instructions:

  1. Licensing Requirement: It’s essential to purchase one textbook for each student in your class. Compliance with our licensing agreement requires this.
  2. How to Order: Simply add this item to your cart, then adjust the student quantity to match the number of students in your class. Alternatively, you can use our quick and easy ‘build your class set’ feature.
  3. Institutional and State Purchases: If you are making an institutional or state-approved purchase, enter your provided discount code at the checkout. The applicable discounts will be automatically applied to your order.

Fulfillment Details:

  1. Electronic Books: Our e-books are always up to date. You will receive the latest VitalSource code for redeeming your electronic book(s).
  2. Printed Books Option: If you want soft cover printed copies, they are available for an additional cost. Each book costs $99.00, plus shipping fees.
  3. How to Request: To request printed copies, please mention this during your checkout process. We will then update your invoice to reflect this request and send the updated invoice to you.

ISBN 9781988940519

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Additional information

Book Format

Electronic – Vital Source, Soft Copy Printed



Table of Contents

Ch 1 Lay a Strategic Foundation
Ch 2 Build a Lead Generation Site
Ch 3 Create Effective Content
Ch 4 Enhance Security and Integrations
Ch 5 Build an e-Commerce Site
Ch 6 Explore Other e-Commerce Platform
Ch 7 Run Analytics and Maintenance
Ch 8 Analytics and Optimization


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