How to Teach Social Media Marketing to Your Students
Encourage Experimentation on Personal Accounts Personal social media accounts are a great place for aspiring social media marketers to try out new ideas or marketing strategies in a low-stakes, fun environment. Teach your students to experiment with different types of content on their personal accounts…
Social Media Saves Lives
Last month, we published a blog post examining the question, “Is Social Media Good or Bad?” One of the arguments in favor of social media is that it helps people make connections. Sometimes, those connections can help you get a job. Sometimes, they’ll give you…
Is Social Media Good or Bad?
This question seems to be on the minds of a lot of people. Look at Quora and Reddit and you’ll see so many posters asking about it in one form or another. They may be after complicated data that settles the question once and for…
Winning LinkedIn Profile Tips for Job Seekers
If you’re looking for employment, chances are you’ve created a LinkedIn profile. More than any other social media profile, this one helps you to establish your personal brand. Thus, it’s crucial that you make your LinkedIn presence as effective as can be. In this post,…
YouTube Marketing Transforms Kellogg’s
Lots of brands have discovered the power of YouTube. Makeup giant Sephora has one million-plus subscribers who can’t wait to check out their latest “How-To” video content. GoPro takes their 5.7 million subscribers freediving with tiger sharks and kitesurfing icebergs. Small businesses also find success…
Mujo Presents: Our Five Best Answers on Quora
Quora is a truly addictive forum. People can’t get enough of asking and answering questions. We’ve been asked a lot of questions too. Thus, it’s high time we shared our five best answers on Quora with you. Let’s see what the world wants to know…
Online Defamation: The Internet Isn’t Consequence-Free
Bashing companies on social media? Leaving negative reviews? You’re not alone. Many people become incredibly uninhibited when they are behind a computer screen. It can even seem like the Internet is a consequence-free zone. However, all these feelings of liberation and zero liability are not…
Three of the Best Social Media Campaigns Ever
Learning from the Best Social Media Campaigns Ever We’re all trying to get attention on social media. The more likes the better. The more follows the better. And, ultimately, the more conversions the better. So, how do you make your business stand out online? The…
A Day in the Life of a Social Media Manager
7 a.m.: The Social Media Manager Wakes Up If you’re a social media manager, your days are exciting ones. You wake up knowing that you’re “trusted with monitoring, contributing to, filtering, measuring and otherwise guiding the social media presence of a brand, product, individual or…
