Social Media Marketing Strategies (Higher Ed Student Edition) SMMS-SM



Product Description

Social Media Marketing Strategies Textbook

This curriculum covers all major social media platforms, and how marketers can incorporate these platforms into their digital strategies. The textbook breaks down the three ways to use social media for personal use, business purposes, and advertising. This helps students understand the platforms so that they can build better-designed campaigns that generate better results.

Additional information

Available In

Softcover Textbook, Electronic Delivery (VitalSource), Electronic Delivery (Texidium)